For solar companies
Solar Company Web Design
Solar is a big, unfamiliar purchase that most homeowners research heavily before calling anyone. We design and build solar company websites for businesses across the United States that explain the system and the savings clearly enough to earn that first consultation.
- Built to explain, not just sell
- Residential & commercial systems separated
- Consultation requests, not just contact forms
The website problem
Solar is sold on explanation, and most sites explain badly.
A homeowner considering solar is weighing an unfamiliar technology, a real cost, and no shortage of scepticism from years of aggressive sales tactics in this industry. A site that leads with hype instead of a clear explanation of how the system works, what it costs and what it saves reads exactly like the pushy sales call they're trying to avoid.
The solar sites that convert lead with clarity — system basics, realistic savings framing, real installed projects — and treat the consultation request as the natural next step, not a hard sell.
The website's job
What a solar website actually needs to do
- Explain how solar works and what it typically saves, in plain language
- Separate residential and commercial systems, since the numbers and the buyer differ
- Show real installed systems as proof, not renderings
- Make financing and incentive information easy to find
- Turn research into a booked consultation, not just a form nobody follows up on
Features that matter
- 01
System & savings explainers
Plain-language pages on how solar works and how savings are typically calculated — without invented numbers or guaranteed figures.
- 02
Residential vs. commercial systems
Different scale, different financing, different content for each.
- 03
Real installed projects
Photos of completed installations, organised by system type or property type.
- 04
Financing & incentive information
Clear, current information on financing and available incentives, kept easy to update as programmes change.
- 05
Consultation request forms
A specific, low-pressure path to booking a consultation rather than a generic "contact us."
- 06
Service area coverage
Clear coverage areas, since incentives and installers vary significantly by state and utility.
Design + development
One team owns the strategy, the design and the build — the same process behind every BLNKD site, applied to what solar companies actually need.
Strategy
A short discovery pass on your services, service areas and how customers actually decide — before any design starts.
Design
A custom design system built around the actions your website needs to drive, not a reskinned template.
Development
Built in Webflow, WordPress or Next.js — responsive, fast, and structured so your team can run it.
QA
Checked against the design at every breakpoint, plus forms, links and Core Web Vitals, before launch.
Launch
Go-live, analytics and tracking on the actions that matter, and a short handover.
Local SEO & performance
Local SEO & performance for solar research
Solar search behaviour is research-heavy and long — people compare companies over days or weeks. We build for that: fast pages, clear structure, and technical SEO that helps the site show up for both broad ("solar panels cost") and local ("solar installer [city]") searches.
We don't promise rankings or savings figures — those depend on your market, licensing and local utility programmes. We build the site to present real information clearly and fast.
Built for conversion
Built for the actions that matter
- Consultation requests
- Quote requests
- Financing enquiries
Selected work
All work ↗Questions, answered
Can you explain solar savings without making guarantees?
Yes — that's exactly the approach. Plain explanations, no invented or promised figures.
Do you separate residential and commercial solar?
Yes, since the scale and financing differ.
Can we show financing and incentive information?
Yes, and we structure it so your team can keep it current as programmes change.
Can you showcase real installed projects?
Yes, organised by system or property type.
Do you guarantee more leads or specific savings numbers?
No — never. We present real information clearly and build the technical foundation for search.
Can you take over our existing solar website?
Yes, after a short review.
Ready for a solar website that builds trust before the first call?
Tell us about your company and the markets you serve. We'll reply within one business day.
